Cathcart Institute, Inc.
Speakers Office
6120 Paseo Del Norte, Ste. B-1
Carlsbad, CA 92009
(800) 222-4883 - (760) 603-8110 
(760) 603-8010 fax
Info@Cathcart.com
www.cathcart.com


Past President

 

Jim Cathcart, CSP, CPAE is founder and president of Cathcart Institute, Inc. and one of the most widely recognized professional speakers in the world. As the author of 13 books and scores of recorded programs, his students number in the hundreds of thousands.

Jim’s trendsetting book Relationship Selling revolutionized the way we look at sales. His newest book, The Eight Competencies of Relationship Selling, brings these skills into the 21st Century. The Acorn Principle, first published in 1998, was the number two national bestselling e-book in the year 2000. 

Since 1977, Jim has worked as a corporate executive, training director, entrepreneur, psychological researcher, meeting planner and association executive. He has managed people, products and payrolls for over 25 years. He has also researched and field tested his methods through three decades of speaking and training before 2,000 audiences in virtually every discipline. 

Among professional speakers worldwide Jim Cathcart is an industry leader. He is a past president of the National Speakers Association (NSA), winner of the Cavett Award, member of the Speaker Hall of Fame (CPAE), Certified Speaking Professional (CSP), a member of the exclusive Speakers Roundtable, 20 of the world's top speakers, and, in the year 2001, recipient of the Golden Gavel Award from Toastmasters International.
Speaker/Seminar Topics

Relationship Selling™
The Eight Competencies of Sales Excellence

We need to rethink how we connect with our customers and suppliers, before our competition does. When Jim Cathcart wrote the book Relationship Selling it was considered revolutionary. Today it is considered standard practice. This presentation shows you what to listen for, how to be natural in your selling style, and how to connect with the underlying elements of buying psychology that most people never heard of.
Self-Leadership:
Rethinking Ourselves For A New Era
“If you can’t lead yourself, please
don’t lead others.”

The most popular methods of leadership, management, sales and service delivery are already dangerously out of date. New technologies require new ways of thinking. Every day another standard practice becomes obsolete. To continue to grow and thrive we must learn to constantly Rethink: our markets, our systems, our relationships, our strategies and ourselves. This presentation combines stories, visuals, research and audience interaction to dramatically impact the way we think.
Speaker/Seminar Topics
The Acorn Principle™ 
Helping People Grow

Jim shows people how to find and grow their natural strengths so that they can always be self motivated. The Acorn Principle is: "Your greatest, fastest and easiest growth always comes from your natural abilities, so Nurture Your Nature." Every person can be very good at certain things, but most people don't know what those things are. A fascinating exploration of what makes us who we are, and how to use it.
The Grandma Factor™ 
Lifetime Customer Loyalty

When you don't find much meaning in what you do, you don't bring much value to what you do. Everyone knows how to provide good service, our challenge is getting them to want to. The real magic in customer service comes from discretionary efforts, when people go beyond their job description. This presentation focuses on the ways systems, strategies, and relationships impact service. Jim teaches "The Grandma Factor" for building your clientele through UpServing.
New Era Sales Leadership
(via online conferencing)

Jim brings superior sales training right to your sales staff's desktops -- using the cutting edge of technology, online training or desktop videoconferencing. With this unique program, Jim Cathcart will challenge and inspire your sales staff and teach proven methods for successfully sustaining sales leadership and retaining your customers. Call us at (800) 222-4883 for more information.


Jim Speaks About:


  • The Eight Competencies of Relationship Selling
  • Leadership Amid Change
  • Sales Strategies
  • Personal Accountability
  • Excellent Service & Customer
  • Loyalty
  • Teamwork
  • Self-Leadership
  • Motivation
  • Helping People Grow
  • New Thinking for a New Era
  • Self-Improvement
  • Stimulating Innovation
  • Managing People
  • Knowing Your Strengths
  • Professional Speaking Skills
  • How to Build Your Business
  • Reaching the Top 1%

Testimonials

"You really did blow me away. You were the rage of our conference. Not only was your style and warmth fantastic, but the quality of the knowledge and material you presented was absolutely incredible!" Ken Blanchard, author, The One Minute Manager

"You were incredible. Your program held the attendees on the edge of their seat. It wasn't just entertaining, it was useful and can be applied immediately." Lincoln Investment Planning, Inc.

"We had high hopes. You exceeded all our expectations ... and you were a delight to work with."  McRae's Department Stores

"Jim, you are the first professional speaker I have brought into this organization. Our distributors, from all over the U.S., Canada and a dozen foreign countries were absolutely delighted with your comments, observations and humor. The standing ovation they gave you at the end of your presentation is a clear statement of how they felt about you." Brian Tracy, Author, Maximum Achievement

"...you were right on target in your message to our people... obviously did your homework... found the right message to really reach our people and leave a meaningful message and impression. My compliments on a job exceptionally well done!" Purina Mills, Inc.

"I was overwhelmed with people coming up to me and saying what a great speaker you were!" National Westminster Bancorp, Inc.

"Personally, I was also impressed with the time you took... to learn more about Melroe Company, our products, and our people. I would like the ability to give each of our field representatives a copy of the video tape of your remarks for use for internal dealership training." Melroe Company
Cathcart Institute, Inc.


Jim Cathcart, CSP, CPAE is founder and president of Cathcart Institute, Inc. and one of the most widely recognized professional speakers in the world.  As the author of Relationship Selling his impact has been felt throughout the business community. He is also co-author of the online learning center  ProfessionalSpeaker.com used by top professionals to grow their own speaking businesses and refine their skills. With over 2,500 professional speeches to his credit, Jim Cathcart is a true veteran of the platform and a trusted advisor to business and community leaders worldwide.
Topics include:

Self-Leadership for a New Era Growth,
Relationship Selling™: 
      Sales Readiness Strategies, 
The Acorn Principle™: 
      Helping People Grow. 
The Grandma Factor™: 
      Lifetime Customer Loyalty.
Training Materials:

Books, Audio & Video Tapes/CDs, Manuals, Learning Libraries, Online Services, Software, and Assessment Profiles are available - authored by Jim Cathcart.

Cathcart Institute, Inc. has written and published a wide variety of learning resources in the area of human development. All of these are available as live in-person training programs as well as published works.
Cathcart Institute, Inc.
Topics covered include:

Sales Skills, Empowerment, Leadership, Professional Development, Self Improvement, Relationship Skills, Public Speaking, Self Motivation, Managing People, Psychology, Personality Styles, Sales Management, Marketing, Customer Relations, Service Strategies, Strategic Planning, and Communication Skills.
Published Works Include:

The Acorn Principle™
The Sales Professional's Idea Guide
The Eight Competencies of Relationship Selling™
Speaking Secrets of The Masters
Helping People Grow™
Think Service & Profits Will Follow
The Professional Speaker System™
Rethinking Yourself
Interactive Online Conferencing:

Cathcart Institute's training and consulting is available in person or via live interactive video conferencing. This highly affordable medium allows Jim Cathcart to work as a professional coach to his clients without the limitations of travel. Sessions can last several hours or just a few minutes.