MarketsMaster

| MarketsMaster is
an affordable web-based marketing solution that enables companies to close
the loop between marketing and sales and provide top-notch Customer Relationship
Management (CRM). It provides not only web-based lead and campaign
management but also powerful tools for data mining, sales forecasting and
ROI measurement.
With MarketsMaster,
users can pass sales leads and other key marketing information via the
web in real time to all members of the sales and marketing team, including
predefined channel partners, sales representatives and field sales management.
Because MarketsMaster is a web-based solution, this information can be
accessed 24 hours a day, 365 days a year -- from anywhere in the world.
Working with MarketsMaster through an Application Service Provider (ASP)
model, you can have your sales and marketing team up and running with a
web-based solution in no time. |
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Capabilities
| MarketsMaster's
tightly integrated closed-loop service offering helps perform a variety
of functions, including:
Web-based lead
management
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Distribute, track and
reassign leads in real time via the web
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Manage multiple marketing
campaigns
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Import telemarketing
scripts into searchable fields
-
Download customized
mailing lists
-
Develop custom fields
and forms
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Import leads from web
forms and web inquiries directly into your own MarketsMaster database
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Tailor access privileges
to each individual user or user group
Data mining
-
Perform market research
analysis on key customers and prospects
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Analyze ROI from marketing
campaigns
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Build and maintain a
complex data mart
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Download highly targeted
mailing lists
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Produce powerful call
back, lead aging and forecast reports
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